Southeastern Freight Lines Promotes Paul Riddle to Director of Sales Support and Development in Lexington

LEXINGTON, S.C. (October 10, 2017) – Southeastern Freight Lines, the leading provider of regional less-than-truckload (LTL) transportation services, today announced Paul Riddle has been promoted to director of sales support and development in Lexington, South Carolina.

With more than 23 years of experience at Southeastern, Riddle started his career as an inside sales account manager andhas since served in a variety of roles. His past roles include account manager; service center manager; manager of organizational and leadership development; and, most recently, manager of sales support and development at Southeastern’s corporate headquarters in Lexington, South Carolina.

“Since joining Southeastern, Paul has demonstrated exceptional organizational and leadership capabilities. In fact, he received his first promotion to outside account manager after just six months in his job. Paul has a proven track record of providing excellent leadership and support for those he leads,” said Mike Heaton, senior vice president of sales and marketing, Southeastern Freight Lines. “We are confident his skills, experience and character will lead to much success in his new role as director of sales support and development.”

Outside of work, Paul enjoys serving in his church, playing golf and spending time with his wife, Shawna, and their three children. Paul looks forward to his expanded responsibilities in the new role.

About Southeastern Freight Lines

Southeastern Freight Lines, a privately-owned regional less-than-truckload transportation services provider founded in 1950, specializes in next-day service in the Southeast and Southwest and operates 89 service centers in 14 states, Canada and Puerto Rico. Southeastern has a network of service partners to ensure transportation services in the remaining 36 states, the U.S. Virgin Islands and Mexico. Southeastern Freight Lines provides more than 99.35% on-time service in next day lanes. A dedication to service quality and a continuous quality improvement process that began in 1985 has been recognized by more than 400 quality awards received from customers and associations. Southeastern Freight Lines subsidiary, Southeastern Logistics Solutions, provides expedited service and multi-modal transportation services across the nation through strategic capacity partnerships. For more information, please visit and