Online registration for May 7 giving challenge is easier than ever for local nonprofits
Local nonprofits still have time to register for Midlands Gives, the annual online giving challenge hosted by Central Carolina Community Foundation — the Midlands’ center for philanthropy. Nonprofits can register online through January 15, 2019 at http://www.MidlandsGives.org.
This year, registration has been simplified for the regional giving day, set for Tuesday, May 7, 2019. Nonprofits that participated in the 2018 event simply need to opt-in to participate and have no required training. Nonprofits that are new to Midlands Gives now enjoy an abbreviated enrollment and training process.
Notably, the event’s runtime will be condensed to 18 hours. Donations will be accepted online for hundreds of local nonprofits from 6:00 a.m. until midnight, allowing the Community Foundation to focus efforts into a shorter and more efficient time period than the former 24-hour schedule.
“Throughout the five years during which our organization has powered Midlands Gives, we have been gathering feedback from participating nonprofits and supporters alike,” says JoAnn Turnquist, President and CEO of Central Carolina Community Foundation. “We have been listening, and we are pleased to share that we are shifting to a convenient 18-hour schedule for the Midlands Gives 2019 giving day.”
Midlands Gives again will be headquartered at the South Carolina State Museum in downtown Columbia, S.C.
Since its start in 2014, Midlands Gives has raised more than $7.25 million for local nonprofits. In 2018, the fifth anniversary of Midlands Gives raised more than $1.75 million for 372 organizations via 14,665 individual donations, exceeding all prior year records. Hundreds of nonprofits across the 11 counties in the Midlands have raised much needed funds through Midlands Gives over the past five years to amplify their impact, administer vital public services, and boost the quality of life in the community.
The giving challenge will again be administered using the CiviCore online platform, a simple, user-friendly online donation website that has run smoothly over the past two years. As always, after a 2.1% credit card fee and 2.8% technology fee from CiviCore, 100% of each contribution goes to the donor’s selected nonprofit. Donors also have the option to cover the fees for their gifts. 71% of donors covered their gifts’ fees in 2018.
Midlands Gives is one of the hundreds of independently organized giving days across the nation. In 2018, 39% of Midlands Gives’ donors gave to a nonprofit for the first time, and every nonprofit that participated received at least one donation.
Become a Corporate Philanthropy Champion
Each year, our community's giving is amplified by the generous corporate and community partners who provide matching gifts, prizes, bonus pools, and gift amplifiers on Midlands Gives day. These partners help catapult the growing donations during Midlands Gives into major milestones, and the incentives provide a great opportunity to engage the public to become “everyday philanthropists.” Corporate and community partners can start making plans now to get involved and can contact the Foundation at 803.254.5601 if they are interested in becoming a Corporate Philanthropy Champion.
For more information about Midlands Gives, nonprofits, partners, and community members can visit www.yourfoundation.org, call 803-254-5601 or follow #MidlandsGives on Twitter: @CCCFTweets.
Nonprofit organizations can register for Midlands Gives online through January 15, 2019 at http://www.MidlandsGives.org. Midlands Gives will be held on Tuesday, May 7, 2019.
About Central Carolina Community Foundation:
Central Carolina Community Foundation – the Midlands’ center for philanthropy – is a nonprofit organization serving 11 counties in the Midlands by distributing grants and scholarships and linking the resources of donors, nonprofits and area leaders to communities in need. Major initiatives include the Midlands Gives online giving challenge, On the Table, Connected Communities grants, the One SC Fund, the Best of Philanthropy Awards, annual scholarships and more. For more information about the Foundation, visit www.yourfoundation.org or call 803.254.5601.
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