Sarah Baldwin Joins First Reliance Bank as Senior Vice President

Sarah Baldwin

Sarah Baldwin

Columbia, S.C., June 10, 2021 — Sarah Baldwin has joined First Reliance Bank as senior vice president and residential lending specialist. She will be based in Columbia and will help customers assess their lending needs and identify the bank products that can best meet their needs.

“We are thrilled to welcome Sarah to our team in Columbia,” said Rick Saunders, CEO of First Reliance Bank. “She is an experienced lender, and her knowledge of the Midlands market will be invaluable to our clients.”

Baldwin brings more than 15 years of mortgage and residential lending experience in the Columbia market. She began her career as a mortgage processor and, most recently, she served as a mortgage director at a community bank in Cayce for over a decade. She received her bachelor’s degree from the University of South Carolina.

Founded in 1999, First Reliance Bancshares, Inc. (OTC: FSRL.OB), is based in Florence, South Carolina and has assets of approximately $829 million. The Company employs more than 189 professionals and has locations throughout South Carolina and central North Carolina. First Reliance has redefined community banking with a commitment to making customers’ lives better, its founding principle. Customers of the company have given it a 93% customer satisfaction rating well above the bank industry average of 81%. First Reliance is also one of three companies throughout South Carolina to receive the Best Places To Work in South Carolina award all 15 years since the program began. We believe that this recognition confirms that our associates are engaged and committed to our brand and the communities we serve. In addition to offering a full range of personalized community banking products and services for individuals, small businesses, and corporations, First Reliance offers two unique community-customers programs, which include: Hometown Heroes, a package of benefits for those serving our communities and Check N Save, an outreach program for the unbanked or under-banked. We also offer a full suite of digital banking services, a Customer Service Guaranty, a Mortgage Service Guaranty, and are open on most traditional holidays.

Additional information about the Company is available on the Company’s website at

SCBIZtv is part of the SC Biz News family, serving 100,000 high-level business execs throughout South Carolina. Click for more from SCBIZtv.