Southeastern Freight Lines Promotes Mike Redden to Director of National Accounts

LEXINGTON, S.C. (April 23, 2019) – Southeastern Freight Lines, the leading provider of regional less-than-truckload (LTL) transportation services, today announced Mike Redden has been promoted to director of national accounts.

In his new role, Redden will manage Southeastern’s team of national account managers, including educating the sales team on Southeastern service offerings and serving as an example of quality customer service to ensure sales representatives are identifying opportunities to grow or maximize efficiencies on new and existing customer accounts.

Throughout his 35+ years in the trucking industry, including the past 20 at Southeastern, Redden has held positions in both sales and operations, including a leadership position with UPS, service center manager at Overnite Transportation, director of sales at Overland Express, and, most recently, national account manager at Southeastern.

“This position plays a critical role in developing our leaders of tomorrow and setting the bar on what quality without question service looks like,” said Keith Huggins, vice president of national accounts for Southeastern Freight Lines. “Mike has consistently excelled as a sales leader and continues to bring industry expertise to each team he supports. We’re extremely fortunate to have a leader with such an outstanding skill set to serve in this key role for Southeastern and look forward to watching him thrive in this new capacity.”

 About Southeastern Freight Lines

Southeastern Freight Lines, a privately-owned regional less-than-truckload transportation services provider founded in 1950, specializes in next-day service in the Southeast and Southwest and operates 89 service centers in 13 states, Canada and Puerto Rico. Southeastern has a network of service partners to ensure transportation services in the remaining 36 states, the U.S. Virgin Islands and Mexico. Southeastern Freight Lines provides more than 99.35% on-time service in next day lanes. A dedication to service quality and a continuous quality improvement process that began in 1985 has been recognized by more than 400 quality awards received from customers and associations. For more information, please visit and


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