Steve Howard has joined First Reliance Bank as Market President for the Lake Norman/Charlotte Market where he will be responsible for the strategic market expansion of the bank’s footprint. As he oversees all lines of business, including personal banking, business and commercial banking, investments, and treasury services, he will implement a relationship strategy to include community development and involvement while managing the sales management process.
“We are pleased to announce Steve Howard as Market President for the Lake Norman / Charlotte market. This strategic decision is based on Steve’s proven ability to deliver high customer satisfaction as a trusted banking advisor. He knows how to lead teams and what it takes to build a strong community bank. His extensive industry experience will expand our commercial and local business and customer opportunities,” stated Justin Strickland, President, First Reliance Bank.
Steve will play a key role in First Reliance Mortgage’s growth and success in the coming years. His office is located at the bank’s 249 Williamson Rd., Suite 101-B in Mooresville, NC. He entered the banking industry in 1994 and has since gained much experience in the areas of retail banking, commercial banking, and mortgage lending. Steve is a graduate of Western Carolina University where he earned a Bachelor of Science in Business Administration.
ABOUT FIRST RELIANCE BANK
Founded in 1999, First Reliance Bancshares, Inc. (OTC: FSRL.OB) is based in Florence, South Carolina, and has assets of approximately $950 million. The Company employs more than 200 professionals and has locations throughout South Carolina and central North Carolina. First Reliance has redefined community banking with a commitment to making customers’ lives better, its founding principle. We offer a full range of personalized community banking products and services for individuals, small businesses, and corporations, including a full suite of digital banking services, treasury services, a Customer Service Guarantee, and a Mortgage Service Guarantee. First Reliance also offers two unique community customer programs, which include Hometown Heroes, a package of benefits for those serving our communities, and Check ‘N Save, an outreach program for the unbanked or under-banked. Additional information about the Company is available on our website, www.firstreliance.com.
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